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Local Craft Business Research

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Local Craft Business Research

Craft business research illustration

🏢 Part 1: Researching The MAC Birmingham

1. What type of business is The MAC Birmingham?

A supermarket

An arts and crafts centre

A clothing shop

A restaurant

2. Which craft products might you find at The MAC Birmingham? (Tick all that apply)

Pottery and ceramics

Textiles and fabrics

Paintings and artwork

Jewellery

Car parts

3. Fill in the blanks using these words: artisan, demonstration, craftsmanship, presentation

a) An _____________ is a skilled craft worker who makes things by hand.

b) Good _____________ means high-quality, careful work.

c) A live _____________ shows customers how something is made.

d) The _____________ of products affects how customers feel about them.

4. Why do craft businesses like The MAC Birmingham show live demonstrations to customers?

To make customers wait longer

To engage customers and show skill

To use up time

To make noise

📝 Part 2: Planning Your Visit

5. What are THREE things you would want to observe during a visit to The MAC Birmingham?

I will look for:

1. _________________________________ because _________________________________

2. _________________________________ because _________________________________

3. _________________________________ because _________________________________

6. How do creative practices help businesses engage with customers? Complete this sentence:

I think that live demonstrations help customers because ___________________________

_________________________________________________________________

This means that businesses can ____________________________________________

7. What questions would you ask an artisan at The MAC Birmingham?

🎯 Part 3: Business Understanding

8. Match the business term to its meaning:
Customer engagement
Local business
Craft demonstration
Business research
A company that serves the nearby community
Finding out information about companies
Showing customers how to make something
Keeping customers interested and involved
9. Extension Task: Design a simple plan for promoting The MAC Birmingham. What would you include?
10. Rate your confidence level for this topic:

🟢 Green - I'm confident and understand everything

🟡 Amber - I understand most things but need some help

🔴 Red - I need more help to understand this topic

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