Globalisation, Consumerism and Fair Trade
Understanding global connections in our modern world Year 13 Geography New Zealand Curriculum
What is Globalisation?
The increasing interconnectedness of countries through trade, culture, and technology Movement of goods, services, people, and ideas across borders Creates a global marketplace and shared experiences Driven by advances in transportation, communication, and technology
Nike: A Case Study in Globalisation
Headquarters in Oregon, USA - design and marketing Manufacturing in countries like Vietnam, China, and Indonesia Raw materials sourced globally (rubber, cotton, synthetic materials) Products sold in over 190 countries worldwide Employs over 75,000 people globally
Think About It
Look at the label on your clothing or shoes How many different countries are mentioned? What does this tell you about globalisation?
Tariffs and Their Impact
Tariffs are taxes on imported goods Governments use them to protect domestic industries Higher tariffs = higher prices for consumers Can lead to trade wars between countries Example: 25% tariff on steel makes cars more expensive
Globalisation: Positive and Negative Effects
{"left":"Access to diverse products and services\nLower prices through competition\nCultural exchange and understanding\nEconomic growth and job creation\nTechnology transfer and innovation","right":"Loss of local jobs to cheaper overseas labour\nEnvironmental damage from increased transport\nCultural homogenisation\nExploitation of workers in developing countries\nIncreased inequality between rich and poor nations"}
What is Consumerism?
A culture focused on buying and consuming goods Belief that happiness comes from purchasing products Driven by advertising and social pressure 'Throwaway culture' - products designed to be replaced quickly Linked to identity and social status
What is Fair Trade?
A movement ensuring fair prices for producers in developing countries Guarantees better working conditions and wages Promotes sustainable farming and production methods Helps communities invest in education and healthcare Look for Fair Trade certification labels
Product Journey Investigation
Choose a product you use regularly Research its journey from raw materials to your hands Identify: Where is it made? Who makes it? What are the working conditions? Present your findings to the class
What Does It All Mean for People?
'We are all connected in the global marketplace. Our choices as consumers have the power to create positive change or perpetuate harmful practices. Understanding globalisation, consumerism, and fair trade empowers us to make informed decisions that benefit both ourselves and people around the world.'