Cookies: What Websites Know About You
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Cookies: What Websites Know About You
Understanding digital privacy Making safer online choices Year 8 Mathematics - Digital Technologies
WALT (We Are Learning To)
Explain what cookies are in simple terms Recognise how cookies collect and use data about us Identify the risks of data tracking and sharing Use STOP CHECK CHOOSE when responding to cookie pop-ups Make safer choices about our online data and privacy
Key Words and Concepts
Cookies: small files placed on our devices to help websites track users' behaviours Preferences: the things you like to do online, based on your behaviours User profile: a collection of data about you that is used to predict your online behaviour Tracking: when websites follow your activity across different sites
Imagine a Shop That Remembers Everything
What you look at What you like What you almost buy How does this feel? What are the advantages and disadvantages?
What Are Cookies?
Small files that websites place on your device They remember your login details They track what you clicked on They record what you looked at They help personalise your experience
When you see a cookie pop-up, what do you do?
Accept all Reject all Manage settings Why do people click accept straight away?
STOP CHECK CHOOSE
STOP: pause instead of clicking quickly CHECK: look at options like manage or reject CHOOSE: select what protects your data You have control over what data you share
What Do Cookies Collect?
What you search for online What pages you visit and how long you stay What you click on or watch Your device and general location Small pieces of data combine to reveal a lot about you
From Data to Profile
Your activity builds a user profile This can include your interests and hobbies What you might buy When you are online Profiles are predictions that become more accurate over time
Why Do You See the Same Ads?
Have you ever searched for something once and then seen it everywhere? This is called tracking Your data is shared across websites Repeated exposure increases the chance of action
Helpful or Not Helpful?
Saving your login details Remembering what is in your cart Showing ads based on what you searched Tracking what you do across websites
Different Types of Cookies
Session cookies: only last while you are on the site Persistent cookies: stay on your device over time Third-party cookies: track you across different websites Not all cookies work the same way